We’ve all experienced a few bad websites in our life; it’s sad but true, there are many more bad websites, than good ones. 80 percent of websites are bad, that’s the bad news, the good news; build a great website and you’ll stand out in a crowd. We want you in the top 20 percent, the good website category.
Our developers and designers have intimate knowledge of the tools we use to create your web application. We’re proficient in the latest design tools; products such as Photoshop, Illustrator, Image Ready, Dreamweaver, the list goes on and on.
Your site is designed using the latest web development tools along with custom coding which keeps your web application leading-edge. Since our sites are dynamic, we build using the latest in PHP coding technology. Our developers utilize a robust MySQL backbone which serves as a stable database for any web application that may be needed.
A great real life example is Microsoft window’s Vista Operating System…. The brand, Vista, had such a bad reputation that it was actually devaluing the product.
Microsoft went as far as to create the Mojave Experiment to help users see the product for what it really was.
They brought in focus groups and re-branded the software as Mojave.. The people testing the software loved it and where shocked to find out that it was really just Microsoft Vista re-branded.
A simple exercise is to write down your various brand influencers and than put a plus sign or minus sign next to each item depending on whether they increase your brand equity or devalue it.
Some areas to review are:
1.Your Staff their attitude and professionalism
Honestly evaluate each one of these areas, and then create an action plan to turn the negatives into positives.
Need to some advice on how to build Brand Equity in your business.
By continuing to update the skills of our developers and designers we ensure that you, the customer, receive leading-edge, industry standard, web applications in record time.
Expertise in the areas of:
After analyzing your business needs, we create a strategy with solutions that address specific pain points and have an achievable goal in mind.
Technical concerns are also taken into consideration to assure that the website is compatible with the widest range of computer platforms.
After client approval of the conceptual design; work begins on implementation of the actual web pages.
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